This month, Randon Implementos is completing the first export of semi-trailers of the Plataforma (Platform) model to Senegal. Another shipment, of units of the Tanque (Tank) and Basculante (Tipper) models, is scheduled for next month. This movement follows the resumption of Randon Implementos' business with the markets of the African continent in 2021. In addition to exports to Senegal, another important milestone was the return to operations in Kenya, where the company maintains a partnership for a CKD (Completely Knocked Down) assembly plant, components of exported semi-trailers disassembled from Brazil.
“These are movements that reinforce our continuous strategy for the company's international presence. We are managing to reverse a trend, in recent years, of decreasing export volumes of semi-trailers to the African market, due to the economic scenario experienced in those countries. Our teams are acting strongly in prospecting for new customers and opening opportunities, in countries like Kenya, Côte d'Ivoire, Nigeria, and now, Senegal. This reinforces it”, highlights the general director of Randon Implementos, Sandro Trentin.
Leading Brazilian exporter in the segment, with a 70% share, Randon Implementos has over 50 years of international brand presence. During this period, the company has already sold more than 70,000 units abroad. For African countries, this volume reaches approximately 20,000 products.
Currently, the main markets in the African continent for products exported in a complete way, in the model known by the acronym CBU (Completely Built Up) are Angola, Congo, Côte d'Ivoire, Mozambique and Ghana. The company also maintains strategic partnerships with CKD assembly units in Algeria, Côte d'Ivoire, Egypt and Ethiopia.